Planning of Digipak:

The Album cover/digipak is one of the most important advertisement for a artist or band. The reason for this is that it needs to have a lasting impression on people and stand out from the rest of the competition. However you should over complicate, keeping it simply yet interesting and instantly recognisable. Keeping this in mind here is what we planned for our Digipak...

For our Digipak we have decided that were going to use the 6 panel Digipak. Throughout the Digipak we're going to keep with our brand identity and keep with the theme of black & white which is running through the video. Therefore we'll have individual pictures of the band members and one main picture for the front cover of the band. All of these will be in black & white, however we don't want it to be boring therefore we're going to use Adobe Photoshop to highlight and colour all the instruments in the pictures. We are also going to colour the titles and the bands names to make them stand out.

After doing some research I found that on the back covers of Digipaks they all include the following;

• Copyright and Publishing Dates and Holders (Usually the band or label for indie releases)
• UPC/ Barcode (Usually placed on the bottom right)
• Label Name (We will have to create our own record label)
• Catalog Number (This is another unique identifier for your album that is often used by physical and online retailers to uniquely identify your album. Another reason to create a label name).
• MySpace or Website addresses
• Contact Information 
• Artwork. (Make sure it doesn't interfere with any of the information as thats most important compared to any artwork)